Tuesday, 22 April 2014

Pixar Research


What is unique about the working culture and environment of Pixar that has enabled them to be successful?
The working environment and culture of Pixar is known to the workers to be amazing and fun environment to work in! The general public themselves would also say the same, claiming that they would also like to work there because it seems to be an exciting place to work as it is a children’s animation studio and allows your inner kid out. The workers at Pixar enjoy talking about the work environment in the studios - Pixar studio workers have told interviewers that there is a bar that is in a hidden room behind a cupboard fill of books, that contains beer, wine and spirits, that can only be accessed using a passkey entry system.  The bar area is welcomed to animators and production managers, there is also a guest book that has to be filled in before entering, the workers say that they enjoy this because it is a nice way to relax after a full late days’ work. Besides from a relaxing drink after work there is also a pizza room for the workers, who work late, there is also a cereal bar which
offers the same service. Pixar also made an inflatable highway - a room full of inflatables, this was made so that the animators could experience the scene in toy story where the toys are running through the rubbish.  One of the most common quotes from workers is it’s the  "perfect working environment".

Animation genres:
The genre is mainly Children, family, comedy, and entertainment.
The recent Sky "toy story of terror" promotion advert was guided by WRCS London, Sky teamed up with Disney Pixar to create the advert. It is also the first time Disney has been involved in a co-branded movie channel.
Improvement:
When Pixar studios first set up shop it used to have 46 employees, and was only a computer graphic hardware company.  However they now have 12 hundred people employed approximately, and has won 26 Oscars and taken $8 billion.  Also in 2010, Pixar Animation Studios opened Pixar Canad
a in the downtown area of Vancouver and expanded their studios to roughly 2,000 square meters studio produced seven short films based on Toy Story and Cars characters.
Background on Pixar:
Pixar began in 1979 as the graphics group which was a third of Lucas’s films in the computer division. Around 1986, Pixar was getting funded by Apple Inc. co-founder Steve Jobs, who became its majority shareholder Walt Disney, also bought Pixar in 2006.

Awards:
  • ·         Golden lion for lifetime achievement by the biennale venire film festival (2009) - Jon Lasseter, brad bird, peter doctor, AndrewS, Lee Unkrich.
  • ·         academy award for best animated feature - finding Nemo (2003), The Incredible (2004), Cars (2006), Ratatouille (2007), Wall-E (2003), Up (2009), Toy Story 3 (2010).

Important people etc.:
  • ·         Steve Jobs - Steve Jobs is an american marketer and investor, he is also a chairman and a CEO of apple Inc. chief executive of Pixar animation studios.
  • ·         luxo Jr. - this is a short animated film involving the lamp in the logo produced by Pixar and is directed by Jon Lasseter in 1986.
  • ·         Lucas film - Lucas film's creates films using the entire entertainment spectrum door example using production of original content, post production effects, audio for external clients, licensed products, gaming, animation, products, they also created the star wars films.
  • ·         Tin toy - tin toy is a short animation created 1988, produced by Pixar and directed by Jon Lasseter. It was the third short film created in a small animation division.
  • ·         Jon Lasseter - Jon Lasseter is an American animator, film director, screenwriter, and producer, chief creative officer of Pixar and Walt Disney animation studios, and principle creative advisor for Walt Disney Imagineering. Walt Disney was Jon Lasseters first job, although he ended up being fired for promoting compeering animation, after that he joined Lucas film who then sold him to Pixar. He also directed toy story (1995) which was the first creation from Pixar, a bugs life (1998), toy story 2 (1999), cars (2006), cars 2 (2011). Jon Lasseter has also won 2 academy awards for short films, and a special achievement award for toy story.


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